Math Show Series #028 — Envision: The Evolution of Sports Metaverse
Host Cici:
I’m Cici, the host of the math show today. Great pleasure to be here with Andrew.
Please introduce yourself Andrew.
Andrew:
Hi, I’m a community manager from NFTSTAR. Nice to meet you! I’m responsible for Twitter, Instagram, and Discord.
Host Cici:
1.Could you briefly introduce yourself and NFTSTAR’s vision?
Andrew:
1. NFTSTAR is a project backed by The9, a NASDAQ listed company with athlete NFT, gamefi & socialfi dapps.
2. Our vision is to build a web3 community with fans across the world with an in-depth fandom experience.
There are new possibilities to create a new fan economy model in the metaverse. NFT, as a symbol of web3, can better enable star-fan interaction. Transform from single-dimensional fans — to multi-dimensional fans. Currently, we are to build an ecosystem with both athlete NFTs and DAPPs. We have MetaGoal, a football manager game, and Party3, a social application to be launched very soon. By exploring more possibilities of web3 and fandom, more DAPPs will be landed from next year.
3. What we are working on now is to launch our football manager game Metagoal and will have a new build forEthereum edition in addition to the previous Polygon build.
Host Cici:
2. How does your project relate to soccer?
Andrew:
Licensed soccer player SHM and Neymar Jr, active players
We are looking forward to seeing SHM and Neymar Jr’s performance in Qatar and hopefully they will lead the South Korean and Brazil team to a higher level of stage and enjoy their world cup journey.
Also Luis Figo, retired Portuguese legendary footballer and now the football developing ambassador of FIFA.
We have newly signed a German footballer, he is now in the German squad for Qatar 2022 world cup, stay tuned for our announcement.
Host Cici:
3. What is Beastmode Metaverse? What’s the relation of BMM and Neymar Jr.?
Andrew:
Beastmode Metaverse is an organic branding linking all athletes of NFTSTAR starting from Neymar Jr.
Authorized by Brazilian superstar Neymar Jr., Beastmode Metaverse opens with a limited number of algorithmically generated Neymar Jr. NFTs on the Ethereum blockchain. Join the community of fans who are diving into the evolutionary story that transports sports icons into a new and exciting universe, with fans unlocking perks and prizes along the way.
1.BMMxNJR has been added to YugaLabs ecosystem this month and will have more interesting things happen with the yuga eco partners.
2. BMMxNJR has established a partnership with Sandbox, to have fun in the metaverse with our stars.
3. Neymar himself is deeply involved in the design and storytelling with the NFTSTAR team. He has changed his own social media portrait to an NFT image.
4.Inspired by Perfect Chaos, the documentary of Neymar, we created the story with multiple episodes. The story will unfold chapter by chapter along with the evolution of Neymar in the web3 world.
Host Cici:
4. Talk to us about the game you have coming out of Metagoal.
Andrew:
It is a football manager web-based semi-gamefi product. To be more precise, I’ll categorize it into the simulation + idle genre.
Since we are by far a platform of the sports fandom community, the game is to let our community and sports fans have fun. The game producer is from EA sports and produced EA FIFA Manager before. This is for the world cup.
I’m very excited to say metagoal is open to collaboration and partnership now with a referral program. To earn during the world cup I think Metagoal will be one of the opportunities in the web3 world.
Host Cici:
5. Recently, the World Cup thrilled the entire Web2 and Web3 industry, since all projects are doing related-World Cup campaigns. Can you give us more information about your marketing strategy during this period of time?
Andrew:
The goal we are working on now is for the football manager game Metagoal — our marketing strategy is to acquire a new user base in terms of the Ethereum Edition launch of Metagoal and provide additional benefits and utilities for Neymar NFT.
For user acquisition we will do traditional google adwords, collaboration with various communities.
For Neymar NFT drop, we are looking forward to seeing his first game at the world cup. Some more utilities will be announced at that time but I can tease partially. Such as everytime Neymar scores a goal on the pitch, the holder will receive a rare player card in Metagoal. We will also introduce staking mechanics for Neymar NFT, check our twitter and community for details.
Host Cici:
6. What is your roadmap and what will you do after the World Cup?
Andrew:
Strategically we are focusing on the direction of both athlete NFTs plus community-oriented dapps in parallel. Besides the football manager game Metagoal, one interesting thing to notice is that on the roadmap we will launch another socialfi product called Party3 for fans to enjoy their moments watching sports games in a virtual space with professional commentators, influencers, athletes and many many stars that will be partnered with us from next year.
Host Cici:
7. From this kind of phenomenon, did your projects have some bright ideas like how Web3 projects combined with reality and make Web3 projects get into more Web2 people’s sight?
Andrew:
We did a free mint for Neymar’s social media fans like Instagram,Facebook and Twitter 1 month ago. It was 70 thousand free mint after 2 weeks and there are over 40 thousands real wallets in it excluding all bot wallets. It was an astonishing number on the bear market. But on the contrary, the follow up education cost is significantly high from landing page visits to an actual free mint. That might still be a great challenge to all projects I believe.
One interesting thing is, we talked to Neymar asking him how he could deliver a message to his web2 & web3 fans on social media before the 1st episode mint of his NFT collection. Then we brainstormed and came up with a plan for the web3 fans, we mixed his BAYC portrait picture to his lately released HUMAN NFT together in a meme image so that web3 fans would be interested in and curious for. Additionally we have Neymar take an live streaming event just before our mint starts attempting to seize a higher conversion and it turned out pretty good as expected.
Host Cici:
Thank you for sharing. It’s very useful for the audience.
We have some questions selected from our community members here.
1.What was your main goal and intention when you decided to create an NFT? And why did you choose Neymar Jr.?
Andrew:
We believe that the interaction between the future celebrity fan communities will evolve from traditional Twitter, Facebook, Instagram, and TikTok to the virtual world of the Metaverse, where the relationship between celebrities and fans will have more possibilities.
Neymar Jr. is one of the best football players of all time. We are looking forward to collaborating with world-class athletes, to maximize our audience across web3.
Host Cici:
2.What do you see as the potential utility and empowerment of your Neymar HUMAN NFT? How do you see the prospective market of sports NFT?
Andrew:
Now we are preparing for a football game on web3-Metagoal and world cup utilities, for our community. Neymar Human is considered as one of the most important drops for NFTSTAR, we will announce further information for the Neymar EP.02 and its utilities.
Host Cici:
3.How NFTSTAR will bring sports and the metaverse together? Will you launch sports to earn later?
Andrew:
We are currently preparing for our Party3 dapp. It allows fans and web3 supporters to interact and talk about things they love. We don’t have any sports to earn dapp in preparation.
Host Cici:
5.There are so many sports NFT projects, what is the differentiation strategy for NFTSTAR itself?
Andrew:
In our Metaverse, we have various dapps on web3. From gamfi, socialfi, and many NFT drops.
They are all connected in one ecosystem. You can trade NFT and fooball players from Metagoal to earn ETH. You can also join our community on Party3, talk about trendy projects with members.
